Iowa State graduate Kyle Newman can picture it now: Cyclones football, ringing in the New Year, and historic Beale Street all rolled into one.
"Memphis seems cool. I can get some barbecue and go to a game," said Newman.
Like many fans, he's traveling on a budget.
"I'm not really looking into flying. I'll probably drive or ride a bus, although driving looks cheaper at this point."
If you're willing to spend nine hours in the car, he's right. You can save some money driving.
As of noon Monday, the cheapest air fares from Des Moines to Memphis ran $500 round-trip.
Compare that to about $154 dollars worth of gas for one car.
"The cool thing about Memphis is that it's drivable, and there aren't many bowl games that are drivable for Iowa State fans," said Chris Williams, the publisher of CycloneFanatic.com.
Williams is offering fans another option. The website is organizing a bus trip to and from Memphis plus three nights in a hotel.
"You can go with a group of friends for less than $400 per person," Williams told Channel 13 News.
Compare that to booking just the hotel by yourself, where three-star accommodations will run you about $125 per room, per night.
Of course, there are also options for fans who want to splurge on all the amenities.
The Iowa State Alumni Association is offering two packages. One includes airfare, a game ticket, hotel accommodations, and several conveniences.
It starts at $1,400 dollars, while the same package without the airfare starts at $700.
If all of these numbers leave you dizzy with options, Williams encourages fans to think about what their money will buy.
"You're taking that atmosphere that people are so passionate about on Saturday to a whole new place."