MURPHY’S LAW: Cyclones Merge with Mediacom, Greenway Wants Drunk Fans

Murphy's Law Generic

Jamie Pollard deserves credit for forward-thinking at Iowa State. Not everything has worked, but he’s had far more hits than misses. Cyclones.tv launched as a smart move with one flaw: it took a football game, and some basketball games, off TV. Now this was by design, it made fans seek Cyclones.tv, but I’ve questioned its impact on branding reach, which Pollard has worked tirelessly to extend.

Enter Wednesday’s answer. The partnership with Mediacom makes Cyclones.tv a possibility for a half million Iowans. Cyclones.tv starts on MC22, but Mediacom Vice President Steve Purcell tells me his company plans to dedicate a channel solely to the Cyclones in early 2013. Unfortunately, it won’t be HD for at least a year. Mediacom needs to do all in its power to speed that timetable up. Sports fans expect high-definition now, and I guess they still have that option on their computers with a Cyclones.tv subscription. (That’s also the only answer for Directv and Dish subscribers.)

Keep in mind, 99% of the most significant games are on cable or over-the-air television, but it’s a big day for ISU, Pollard, and Mediacom (sure to add subscribers, but according to Purcell, not at increased cost). The Cyclones become just the third NCAA team with their own dedicated sports channel. Texas and BYU are the others. Though here at channel 13,  it feels like Notre Dame has its own channel.

Is Bret Bielema smarter than we give him credit? Maybe Bielema looked at what’s going on with Kirk Ferentz and thought, “Three straight Rose Bowls… won’t get better than this at Wisconsin. Maybe I’ll get while the gettin’s good.”

Barry Alvarez will coach the Rose Bowl. I like it, though it won’t make easy for the next coach to escape Alvarez’s shadow either.

Former Hawkeye Chad Greenway has a game plan for fans going to the Vikings-Bears game. GET DRUNK. Greenway’s advice, according to the Star Tribune, “We have to play accordingly and our fans have to show up accordingly, which we know they will. Hopefully, they’re super- duper drunk. … So drink liquor, not beer.” He’s taking this Viking thing seriously.

The Johnston woman who is now the oldest known person on the face of the earth was 15 when the Titanic sank. Dina Manfredini is living history.

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