An idea sent through text message Friday, has become a must have item for friends and family members of Melissa Bassett and her husband Jeremy.
"My husband decided on a whim Friday he really wanted to do something," said Melissa Bassett.
They're selling bracelets for five dollars, receiving hundreds of orders through Facebook.
“It's purple and blue for the children and it says Sandy Hook Elementary on one side and the other side says Remembering the Children."
Proceeds will benefit the victims from Friday's school shooting in Newtown, Connecticut.
“We're just hoping the money goes towards funeral expenses, counseling, anything they could need it for," Bassett told Channel 13 News.
In Ames, Derek Zerr is also hoping to send the United Way of Western Connecticut a big check.
"I just started thinking that around this time that we could give them a little support," said Zerr.
He's organizing a silent auction and raffle.
For a donation, people can stop by the Landmark Event Center from 1:30-4:30 PM on December 23rd.
Everyone in attendance will have a chance to win some amazing prizes and enjoy a little barbecue.
"There's a photographer that's going to give out a wedding package."
Melissa nor Derek have any personal connection to victims in Newtown, Connecticut.
Soon, the families most affected will feel the love from people right here in Iowa.
"It's really just to show them we care right here in Iowa and we're thinking of them also," Zerr told Channel 13 News.
"This just really touches our heart. This is something we felt we needed to do," said Bassett.
Another Iowan is in Newtown offering comfort, in the form of food.
Beth Howard lives in the American Gothic House in Eldon, over the summer she sells pies to hungry tourist at her Pitchfork Pie Stand.
Howard loaded up supplies in her RV on Saturday and headed to Newtown. There, she's baking pies and handing out slices in hopes of helping the community cope.
To order a bracelet to benefit families affected by the school shooting in Newtown, Connecticut:
Checks can be made out to Jeremy Bassett.
Po Box 461
Prairie City, Iowa 50228
Or you can email Melissa and Jeremy Bassett here: firstname.lastname@example.org.
For more information on silent auction to benefit the families is available here.
To donate to United Way of Western Connecticut, click here.
To donate money for travel or pie ingredients to a woman traveling to Newtown, Connecticut to distribute homemade pies, click here.