PRICE SAVERS: Car Color Could Mean More Cash
The Great Recession appears to have changed our buying habits. We are holding onto our vehicles longer than ever at a time when the average price of new vehicle is more expensive than ever.
We asked three long-time automobile insiders to share their tips on how to save the most money when it is time to buy – Carl Moyer, the owner of Karl’s Chevrolet, Greg Williams, the general manager of Noble Automotive in Newton and Ron Frandsen, the general manager of Wilson Toyota Scion in Ames.
They say it’s possible to save money if you try to time your purchase. You might get more attention and potentially a better deal if you shop during the week when a dealership isn’t as crowded. You could save money by shopping at the end of the business day, hoping the sales staff is more willing to deal when it is time to go home. And you might find a better offer at the end of a month as people compete to reach sales goals. But all three insiders say none of that is guaranteed.
They feel a more sure way to save money is to buy at the end of a model year as dealers move out the old models to make room for the new ones. Your selection could be limited buying the older model year but you might save thousands.
And the insiders agree the color of your vehicle could be worth money at trading time. All agree that overall red may be the easier color vehicle to sell. So it holds its value best.
However, Williams offers one additional take on the color concept. He sells both Fords and Chevrolets at his dealership. The Chevy Silverado is the best-selling vehicle in Iowa. And he agrees red is the most popular color. But the Ford F-150 is the second best seller in the state. And Williams believes white or silver is a more popular choice.
All three men also quickly talked down a popular question on the internet about whether paying cash gets you a better deal. Paying cash will save you money because you won’t be financing a loan and paying back the interest. But a vehicle’s cost to the dealer is the same no matter how you pay. So paying cash isn’t likely going to get the dealer to drop your purchase price.
Here are the most popular selling vehicles in Iowa for 2012 according to Reg-Trak.
Top 20 selling cars according to make, model and then the count (total sold in Iowa)
|Top 20 Selling Trucks & SUVs|
|Chrysler||Town & Country||2360|