Severe Weather Alerts

AGRIBUSINESS: The USDA Promotes Cheese And Pizza

This is an archived article and the information in the article may be outdated. Please look at the time stamp on the story to see when it was last updated.

The USDA is promoting milk consumption through the dairy check-off but the department is now pushing cheese and pizza consumption.

Milk consumption has declined in recent years.  Americans are now eating more cheese, a lot more, especially through pizza.  The USDA said 13 percent of the country is eating a slice or two of pizza on any one day for roughly 10 percent of their daily calories.

Some of the credit goes to the USDA’s dairy check-off program renewed in the Farm Bill.  The check-off raised more than $200-million in 2011 from a $0.15 per hundredweight levy on milk.  The USDA said it’s been worth it because it generates almost $4.50 in extra revenue for every dollar spent boosting cheese demand.

And that helps pizza makers, who use one-quarter of the nation’s cheese.


Comments are closed.