Animal activists made sow housing a ballot issue in many states this year, but now their focus is on food retailers and fast food chains.
Major retailers, like Wal-Mart and McDonalds were pressured by the Humane Society of the United States to no longer purchase pork produced with gestation crates. While these companies agreed at first, they now find it’s much harder than they thought to keep up their end of the bargain because the pork industry can’t deliver on this demand.
Dallas Hockman with the National Pork Producers Council says only 5% of the pork industry can provide pork segregated by an alternative sow housing system. The pork industry is working with these companies to explain the agenda of HSUS and other animal activist organizations - that consumers aren’t actually worried about sow housing.